Scope of eCommerce

15 Aug 2019

Scope of eCommerce

E-commerce has bloomed over the years and is one of the fastest-growing domains in the online world. Though it took some time for this to be accepted by the end-users, today we are at a point where the majority of the people love to shop online. There were numerous concerns revolving around online shopping at its launch, but over years people tend to have started trusting E-commerce for all their shopping needs.

In Pakistan, people prefer shopping online these days rather than having to visit the physical store. The payment features that are smart and secure as well as the cash on delivery (COD), which makes the payment, even more, safer with hassle-free shipping, easy returns and reach out.

Let us check out the development or growth of this e-commerce sector in Pakistan. We have specifically collected substantial data from across the web after analysis and inferences of information acquired from authentic sources. In the year 2014, around 8 million people have been shopping online. And, the most interesting factor is that they have done shopping from some of the major online shopping sites. And, the number 8 million had risen to around 100 million by the year 2016. The new shoppers (customer base) accounting to around 50% came from the tier one and tier two towns of Pakistan . Today, we can proudly say that Pakistan is one of the places where online shopping has been booming and will continue to do so. This means that online shopping has a lot of prospects in the future.

Defining What is eCommerce

-commerce originated somewhere toward the late ’90s. A variety of e-commerce businesses include business to business (B2B), customer to business (C2B), consumer to the customer (C2C) and business to customer (B2C).

All transactions would be handled electronically or online – e-commerce facilitates all the various shopping-related activities, including the purchase and sales of goods and services, shipping, billing, etc. online.

The kind of e-commerce model that we will be discussing here would majorly revolve around B2C. The main objective of this model is to facilitate the transfer or supply of goods and services between the online shops and consumers on the basis of the items or goods that the business supplies. In the US, there are around or maybe more than 100, 000 B2C inventories, which will be increasing over time. As far as Pakistan is concerned, the latest initiative ‘Make in Pakistan’ would be further boosting the business arenas of both small and medium-sized businesses by helping them reach out to their customers across the domestic and international markets.

Payment Modes

The cash on delivery (COD) facility as a payment mode is in fact helping the e-commerce industry grow further with people opting for online shopping. Also, the use of credit cards would soon be another popular mode of payment while shopping online as more people are becoming aware of its benefits.

Reaching Out to the Less Internet Access Areas

As we have already discussed with the penetration of the internet and smartphones to the more remote areas, a number of people would opt for online shopping as they have lesser facilities for shopping online. They would consider this a blessing as this will bring them closer to their favorite dealers without taking the pain of traveling long distances.

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