1 Aug 2015
Ideas once knocking the door of the mind do not come again; so keep the doors open to let them in. By this, it means that all the ideas cropping in the mind about the website should be noted well in a diary. Such a step will help the designers to seek support from these notes to create a masterpiece.
Making a rough sketch of the layout planned will give a fair idea about the positioning of all the elements to be included. Be it the image, content or video, everything needs to be properly placed in a visually appealing layout. As the sketch is made, the designer will be able to make alterations as per the notes made earlier till the perfect layout sketch is crafted.
On the base of the sketch made, access the latest version of the Photoshop with enhanced features. Start by giving a grid to the PSD file as the grid system makes the exact placement of images, content or videos as per the measurements ideated. It is meant to support the structure of every section in a website. In fact, it is the first step towards achieving perfection in designing the website’s layout.
Looks matter the most in the web world. In this regard, selecting the right Font is highly imperative. It should be bold enough for an efficient visual appeal and helps the user to understand what is written. Indeed, symmetry is important in the website and it is always better to use one type of Font for the entire website; unless, it is extremely necessary to change it at some points.
Colors are vital to the health of a website because they tend to add life to a structured layout. With so many colors to choose from the palette available in Photoshop, consider the color as per the idea of the company’s business. Taking colors from the company’s logo can be an ideal choice; but, sticking just to it is not the suitable thing. Try selecting the matching colors, or maybe the contrast ones for a better choice. In doing so, it is necessary for the designer to think twice that a particular color may not irritate the users or be eye-catching. This will affect the web traffic ratio to the website.
The images are meant to describe the ideas, which mandates for selecting them cautiously to represent business thoughts. Along with this, detailed images are always welcome for the products displayed, so as to give a fair idea to the consumer. This will help in building the trust factor of the users of a website.
Every piece in the website layout has to be joined meticulously to create a symmetry. In this regard, it is necessary to divide the structure and check as to what part will take how much space. As a part of this process, there is a need to give right spacing between the sections to make the layout look extensively attractive.
Giving high weightage to the detailing is imperative because it directs the way of a website’s appeal. Be it adding gradient touch to the buttons or adding small popup or changing the color or even an animation, each and everything should be intended to give a collective look and not scattered pieces. This mandate for the designer to keep re-checking and fine-tuning the website layout for any kind or additions or subtractions to give it proper shaping.
Blurry pixels is one of the most unwelcome things in the web world. The users tend to shun away from the website with blurry images or even the blurry edges of the image. This accentuates the designer to create the layout with the highest resolution possible so that the pixels of the images do not get blurry on being expanded. Moreover, It will create a bad impression on the users too.
In designing the website layout, the designer should keep in mind the popularity of varied devices in prevalence. With the websites getting designed for different screens, it is necessary for the expert to see that his website should be compatible with every screen and allow access to varied sections of people in need.
Developers have an innovative mind and they are expert enough to assist in deciding the concept of the website layout. So, they should be included in the ideation process from the start and not when their practical task has to be endured. Certainly, sharing the ideas with them will definitely lead to better procedures.
This is (along with the use of a grid) one of the most important pieces of advice when designing with Photoshop. Despite the size of the project and the number of designers working on it, you need to keep your files clean. This will make it easier to export different sections, to speed-up the design process and to work with shared files with other designers.
If you are passionate about design I’m sure this is something you are already doing. Whenever I finish a comp I feel proud of, I tend to make that comp a part of my life. I take screenshots of it, check it out it different devices, make wallpapers of it and even print it and hang it on the wall.
Throughout this process I get to a point where I finally end up hating it; I start seeing everything that’s wrong with it and eventually I change it. Disliking your previous work is sign of maturity, and it means that you are finally learning from your own mistakes.
When proposing an interactive concept or a design ‘look and feel’, you need to ensure that you and the client are both on the same page as soon as possible. Once that happens and the initial concept is approved you can relax a little bit and start production.
But if after presenting the first concept and the client doesn’t fall in love with it, you should gather enough feedback to bring a second more appropriate concept to the table.
Developers are creative people and they love their jobs as much as you do. But they are not always included in a project from the very beginning and often times only get involved when the concept is decided and their creative role has been overridden. This process is wrong; some of the best ideas come from the development team, so make sure you team up with them from the very beginning of the project. Sharing your concepts and excitement with them will lead to better ideas and a better execution in the end.
As the website enters the development phase, the designer is required to pay attention to his layout because it may not get disturbed by the elements of web development is used. After all, designing layout is an integral part of how a website would look on the web world and slightest of negligence with it will be an obstacle in the way of establishing a brand name.
In the growing world of technology, websites are forming as the base for the organizations to stay in connection with their target audience and persuade them to act favorably. This necessitates for the designers to keep their mind alert towards selecting the best images, appropriate content, suitable theme and the justifiable colors to make a perfect looking website layout. Moreover, the first impression is the last and this consideration should drive the designers to do their best.
So, apart from the points we discussed above, what are your thoughts about a perfect web layout?
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